Infraredesign
INFRAREDESIGN® on flexible plastic packaging
- INFRARED PACKAGING – new brand
- Cooperation of Rotoplast and FotoSoft
- Control of INFRAREDESIGN® in the production during printing, subsequent control in the application and in retail outlets
- Customer receives a dual camera
- Possibility of recording – immediate review and subsequent additional analysis
- Easy and quick control by using: camera, photo camera and mobile phone with night vision option – infrared source, IR camera – surveillance camera
Existing infrastructure and possibilities of application
- Using existing surveillance cameras for video surveillance in stores – possibilities with minor investments in new video cameras
- Barcode readers in stores
- Barcode readers on mobile phones – possible in the near future
INFRAREDESIGN® coloured barcode
- Readable on all barcode readers
- Cannot be scanned or copied because IRD information is lost
- Counterfeit products (packaging) cannot be read by a barcode reader
- Coloured barcode on a coloured background – high level of protection
- Today there is an increasing need for multiple barcodes on a product for faster reading on barcode readers
Application of IRD, coloured barcodes, coloured QR codes
- Prize games
- Protection against counterfeiting
- Many additional information without major interventions in design
- Design upgrade
…so INFRAREDESIGN® on INFRARED PACKAGING…
- Represents a new standard and brand in flexo printing
- Allows the upgrading of the existing design – double information, added value, new perception of safety
- Standard conditions in printing, standard flexo colours, standard print backgrounds – tested and verified
- Simple control
